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Marketing
IC4 - Advanced
The median salary range for Marketing (IC4) roles disclosed in public job postings is $128k - $169k as of Aug 2026, based on 6,867 job postings from 949 companies.
Salary Range
Low
$127,500
14%
Mid
$148,250
14%
High
$169,000
Data Points
Sort By
Sr. Lead, Vertical Marketing
New York City
·4-6 Years Experience
·Last Posted: Jun 2026
$77k - $111k
$77,400 - $110,500
Customer Marketing Lead
Remote
·4-6 Years Experience
·Last Posted: Feb 2026
$100k - $110k
$100,000 - $110,000
SEO Team Lead
Remote
·Last Posted: Jul 2026
$95k - $115k
$95,000 - $115,000
SEO Channel Lead
Remote
$95k - $115k
$95,000 - $115,000
SEO Channel Lead (Talent Pool)
Philadelphia
·Last Posted: May 2026
$95k - $110k
$95,000 - $110,000
SEO Channel Lead (Talent Pool)
Remote
·Last Posted: May 2026
$95k - $110k
$95,000 - $110,000
SEO Channel Lead
Remote
·Last Posted: Jun 2026
$95k - $110k
$95,000 - $110,000
SEO Channel Lead
Philadelphia
·Last Posted: Jun 2026
$95k - $110k
$95,000 - $110,000
Sr. Paid Media Manager
Philadelphia
·Last Posted: Mar 2026
$80k - $110k
$80,000 - $110,000
Sr. Paid Media Manager
San Diego
·Last Posted: Mar 2026
$80k - $110k
$80,000 - $110,000
Sr. Paid Media Manager
Remote
·Last Posted: Mar 2026
$80k - $110k
$80,000 - $110,000
Senior Creative Strategist
United States
·6+ Years Experience
·Last Posted: Feb 2026
$108k - $120k
$108,000 - $120,000
Senior Creative Strategist
Remote
·6+ Years Experience
·Last Posted: Feb 2026
$108k - $120k
$108,000 - $120,000
Senior Copywriter
Remote
·5+ Years Experience
·Last Posted: May 2026
$80k - $100k
$80,000 - $100,000
Senior Copywriter
United States
·5+ Years Experience
·Last Posted: May 2026
$80k - $100k
$80,000 - $100,000
Senior Strategic Proposals Writer
Berlin
·7+ Years Experience
·Last Posted: Jul 2026
$115k
$115,000
Performance Marketing Associate Principal
New York City
·2-4 Years Experience
·Last Posted: Feb 2026
$85k - $110k
$85,000 - $110,000
Digital Marketing Associate Principal (Paid Media, SEM, Paid Social)
New York City
·2-4 Years Experience
·Last Posted: Feb 2026
$85k - $110k
$85,000 - $110,000
Growth Marketing Lead (Nectar App)
Los Angeles
·3+ Years Experience
·Last Posted: Mar 2026
$90k - $130k
$90,000 - $130,000
Creative Lead, Branded Content
Los Angeles
·Last Posted: Feb 2026
$75k - $90k
$75,000 - $90,000
Senior Creative Strategist
New York City
·Last Posted: Feb 2026
$100k - $120k
$100,000 - $120,000
Senior Programmatic Manager
Baltimore
·4+ Years Experience
·Last Posted: Mar 2026
$90k - $115k
$90,000 - $115,000
Senior Paid Search Manager
New York City
·4+ Years Experience
·Last Posted: Feb 2026
$70k - $115k
$70,000 - $115,000
Senior Social Content & Influencer Manager
New York City
·Last Posted: Mar 2026
$105k - $110k
$105,000 - $110,000
Senior Paid Social Manager
New York City
·4+ Years Experience
$80k - $100k
$80,000 - $100,000
Senior Retail Media Manager
Barcelona
·3+ Years Experience
$37k - $44k
$36,887 - $43,803
Senior Retail Media Manager
Barcelona
·3+ Years Experience
$37k - $44k
$36,887 - $43,803
Senior Retail Media Manager
London
·3+ Years Experience
N/A
N/A
Senior Retail Planner, Accessories & Merch
United States
·5-8 Years Experience
$80k - $110k
$80,000 - $110,000
Senior Retail Planner, Accessories & Merch
New Jersey
·5-8 Years Experience
$80k - $110k
$80,000 - $110,000
Senior Retail Planner, Accessories & Merch
New York
·5-8 Years Experience
$80k - $110k
$80,000 - $110,000
Sr. Analyst, Brand Health
Illinois
·10+ Years Experience
·Last Posted: May 2026
$80k - $115k
$80,000 - $115,000
Sr. Analyst, Brand Health
United States
·10+ Years Experience
·Last Posted: May 2026
$80k - $115k
$80,000 - $115,000
Brand Health Insights Analyst
Illinois
·10+ Years Experience
·Last Posted: May 2026
$80k - $115k
$80,000 - $115,000
Brand Health Insights Analyst
United States
·10+ Years Experience
·Last Posted: May 2026
$80k - $115k
$80,000 - $115,000
Senior Copywriter
Illinois
·10+ Years Experience
·Last Posted: May 2026
$85k - $110k
$85,000 - $110,000
Senior Copywriter
United States
·10+ Years Experience
·Last Posted: May 2026
$85k - $110k
$85,000 - $110,000
Senior Copywriter
Illinois
·10+ Years Experience
·Last Posted: Mar 2026
$70k - $110k
$70,000 - $110,000
Senior Copywriter
United States
·10+ Years Experience
·Last Posted: Mar 2026
$70k - $110k
$70,000 - $110,000
Senior Copywriter
Illinois
·10+ Years Experience
·Last Posted: Apr 2026
$70k - $110k
$70,000 - $110,000
Senior Copywriter
United States
·10+ Years Experience
·Last Posted: Apr 2026
$70k - $110k
$70,000 - $110,000
Lead Copywriter | BETA Culture
Burlington
·7+ Years Experience
·Last Posted: Mar 2026
$80k - $110k
$80,000 - $110,000
Senior Video Producer and Editor
Lehi
·8+ Years Experience
·Last Posted: Apr 2026
$70k - $110k
$70,100 - $110,000
Marketing Lead
Federal Republic of Germany
·4-8 Years Experience
·Last Posted: Jun 2026
$70k - $110k
$70,000 - $110,000
Senior Content Writer
Remote
·5+ Years Experience
·Last Posted: Apr 2026
$70k - $110k
$70,000 - $110,000
Growth Marketing Lead
Remote
·3-6 Years Experience
·Last Posted: Jul 2026
$98k - $109k
$98,000 - $109,000
Offer Strategist
Chicago
·7+ Years Experience
$120k - $140k
$120,000 - $140,000
Growth Marketing Leader (Envysion)
Westminster
·5+ Years Experience
$115k - $125k
$115,000 - $125,000
Growth Marketing Leader (Envysion)
Westminster
·5+ Years Experience
$115k - $125k
$115,000 - $125,000
Global Category Manager - Cybersecurity Software
Chicago
$110k - $125k
$110,000 - $125,000
Senior Internal Communications Specialist (Hybrid)
Schaumburg
$83k - $93k
$83,000 - $93,000
Inbound Marketing Lead Specialist
Chicago
$44k - $46k
$44,000 - $46,000
Inbound Marketing Lead Specialist
Chicago
$44k - $46k
$44,000 - $46,000
Inbound Marketing Lead Specialist
Chicago
$44k - $46k
$44,000 - $46,000
Government Field Marketing Lead (Fixed term - 7 months)
Buenos Aires
·4+ Years Experience
N/A
N/A
Content Strategy & Community Engagement Lead (North America)
Republic of Colombia
N/A
N/A
Channel Field Marketing Lead (Brazil)
Federative Republic of Brazil
·4+ Years Experience
N/A
N/A
Social Media & Content Manager
United States
·5+ Years Experience
$90k - $114k
$90,000 - $114,000
Social Media & Content Manager
San Francisco
·5+ Years Experience
$90k - $114k
$90,000 - $114,000
Social Media & Content Manager
United States
·5+ Years Experience
$80k - $104k
$80,000 - $104,000
Social Media & Content Manager
Chicago
·5+ Years Experience
$80k - $104k
$80,000 - $104,000
Brand Strategy Manager
Toronto
·5+ Years Experience
·Last Posted: Jun 2026
$97k - $121k
$97,000 - $121,000
Media Senior Associate
New York City
·2-3 Years Experience
·Last Posted: Mar 2026
$86k - $108k
$86,000 - $108,000
Media Senior Associate, Programmatic
New York City
·3+ Years Experience
·Last Posted: Jul 2026
$86k - $108k
$86,000 - $108,000
Growth Senior Associate
New York City
·1-3 Years Experience
$86k - $108k
$86,000 - $108,000
Campaign Strategy Senior Associate
New York City
$86k - $108k
$86,000 - $108,000
Customer Marketing Senior Associate
New York City
·3+ Years Experience
·Last Posted: Jun 2026
$86k - $108k
$86,000 - $108,000
VIP Operations Senior Associate
New York City
·Last Posted: May 2026
$79k - $99k
$79,000 - $99,000
Growth Strategy, Senior Associate
Toronto
·3+ Years Experience
·Last Posted: Apr 2026
$53k - $66k
$52,791 - $65,633
Senior Marketing Web Developer (Contract, Hybrid)
Toronto
·6-8 Years Experience
·Last Posted: Jul 2026
$168k - $198k
$168,300 - $198,000
Senior Product Manager, Growth (Hybrid)
Toronto
·8+ Years Experience
$155k
$155,000
Lead Analyst, Marketing (Hybrid)
Toronto
·5-8 Years Experience
·Last Posted: Jul 2026
$91k - $107k
$91,261 - $107,366
Lead Analyst, Growth (Hybrid)
Toronto
·6-8 Years Experience
·Last Posted: Jun 2026
$91k - $107k
$91,261 - $107,366
Lead Analyst, Growth (Hybrid)
Toronto
·6-8 Years Experience
·Last Posted: Mar 2026
$91k - $107k
$90,958 - $107,010
Level Comparison
| Level | Sample Size | Low | Mid | High | |
|---|---|---|---|---|---|
IC1 Entry 0-1 YOE Contributes to smaller projects under detailed guidance. | Very Large 342 Data Points | $60,000 | $67,500 | $75,000 | |
IC2 Developing 2-4 YOE Contributes to projects under general guidance. Skills are relatively developed with room for growth. | Very Large 1,032 Data Points | $80,000 | $91,558 | $103,115 | |
IC3 Proficient 5-7 YOE Owns specific projects and requires minimal guidance. Skills are fully developed. | Very Large 1,342 Data Points | $106,607 | $122,804 | $139,000 | |
IC4 Advanced 8-11 YOE Owns complex projects and drives their direction. Displays in-depth and broad skills and expertise. | Very Large 1,644 Data Points | $127,500 | $148,250 | $169,000 | |
IC5 Expert 12+ YOE A very experienced team member who leads large, high-priority projects that impact company-level goals. | Very Large 118 Data Points | $170,050 | $198,525 | $227,000 | |
IC6 Advisory An authority in their field who defines and drives initiatives with long-term strategic impact. | Very Large 178 Data Points | $165,000 | $196,344 | $227,688 | |
M3 Manager Directly supervises a team of individual contributors and is accountable for their results. | Very Large 1,465 Data Points | $110,000 | $125,298 | $140,595 | |
M4 Sr. Manager Experienced people manager responsible for setting objectives, observing budgets, and tracking results. | Very Large 1,031 Data Points | $140,000 | $157,500 | $175,000 | |
M5 Director Oversees managers or leads their own department. Responsible for vision, strategy, hiring, and results. | Very Large 1,123 Data Points | $170,503 | $195,252 | $220,000 | |
M6 Sr. Director Manages senior leaders in various groups. Responsible for a business function. | Very Large 308 Data Points | $204,500 | $233,500 | $262,500 |