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Datasets
Marketing
IC4 - Advanced
Salary Range
Low
$125,000
15%
Mid
$146,500
15%
High
$168,000
Data Points
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Principal SEO Analyst (Viator)
London
·5+ Years Experience
N/A
N/A
Principal SEO Analyst (Viator)
United Kingdom of Great Britain and Northern Ireland
·5+ Years Experience
N/A
N/A
Marketing Analytics Manager - Viator
London
·10+ Years Experience
N/A
N/A
Marketing Analytics Manager - Viator
United Kingdom of Great Britain and Northern Ireland
·10+ Years Experience
N/A
N/A
Growth and Marketing Manager (Hybrid)
Lagos
·7+ Years Experience
N/A
N/A
Growth and Marketing Manager (Hybrid)
Federal Republic of Nigeria
·7+ Years Experience
N/A
N/A
Growth and Marketing Manager (Hybrid)
Republic of Niger
·7+ Years Experience
N/A
N/A
Digital Marketing Manager (Hybrid)
Republic of Niger
·7+ Years Experience
N/A
N/A
Digital Marketing Manager (Hybrid)
Federal Republic of Nigeria
·7+ Years Experience
N/A
N/A
Digital Marketing Manager (Hybrid)
Lagos
·7+ Years Experience
N/A
N/A
Level Comparison
| Level | Sample Size | Low | Mid | High | ||
|---|---|---|---|---|---|---|
IC1 Entry 0-1 YOE Contributes to smaller projects under detailed guidance. | Medium 35 Data Points | $57,000 | $63,500 | $70,000 | ||
IC2 Developing 2-4 YOE Contributes to projects under general guidance. Skills are relatively developed with room for growth. | Very Large 390 Data Points | $70,000 | $80,000 | $90,000 | ||
IC3 Proficient 5-7 YOE Owns specific projects and requires minimal guidance. Skills are fully developed. | Very Large 1,194 Data Points | $99,650 | $113,575 | $127,500 | ||
IC4 Advanced 8-11 YOE Owns complex projects and drives their direction. Displays in-depth and broad skills and expertise. | Very Large 827 Data Points | $125,000 | $146,500 | $168,000 | ||
IC5 Expert 12+ YOE A very experienced team member who leads large, high-priority projects that impact company-level goals. | Medium 41 Data Points | $156,239 | $175,707 | $195,174 | ||
IC6 Advisory An authority in their field who defines and drives initiatives with long-term strategic impact. | Medium 43 Data Points | $155,478 | $182,739 | $210,000 | ||
M3 Manager Directly supervises a team of individual contributors and is accountable for their results. | Large 100 Data Points | $110,000 | $127,500 | $145,000 | ||
M4 Sr. Manager Experienced people manager responsible for setting objectives, observing budgets, and tracking results. | Very Large 241 Data Points | $136,000 | $155,500 | $175,000 | ||
M5 Director Oversees managers or leads their own department. Responsible for vision, strategy, hiring, and results. | Very Large 520 Data Points | $170,000 | $190,550 | $211,100 | ||
M6 Sr. Director Manages senior leaders in various groups. Responsible for a business function. | Large 99 Data Points | $195,863 | $225,432 | $255,000 |
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